Measure sponsor impact with clarity and confidence
Tie every activation to outcomes sponsors care about: impressions, engagement, and return on investment. Deliver polished brand exposure reports that renew partnerships and win new ones.
Trusted by brands and rights holders
Everything sponsors need in one place
ROI tracking
Model sponsor value against spend with consistent KPIs. Compare packages, tiers, and seasons without spreadsheet gymnastics.
Impression metrics
Quantify reach across venues, streams, and replays. Normalise definitions so every sponsor sees apples-to-apples reporting.
Engagement data
Layer clicks, scans, and interactions on top of exposure. Show which activations moved fans from awareness to action.
Brand exposure reports
Export sponsor-ready summaries with charts, highlights, and narrative context. One source of truth for sales and renewals.
Benchmarking
Stack sponsors against league averages or anonymised peers. Spot underperforming assets before renewal conversations.
Governed access
Share dashboards with finance, commercial, and agency partners using roles that protect sensitive deal terms.
From raw signals to sponsor-ready proof
Connect your data
Ingest ticketing, streaming, social, and venue feeds. Map sponsor assets to inventory so nothing is double-counted.
Define success
Align on impression rules, engagement events, and ROI formulas once—then reuse them across every partner.
Report and renew
Generate always-on dashboards and executive summaries that make renewals faster and upsells easier.
Show sponsors the value they already earned
Replace stitched spreadsheets with a single analytics layer built for sports partnerships.